Standing Out in a Fintech World: How Credit Unions Can Compete and Grow

In this Elevate conversation, Mike Duncan, CEO & Founder of Bankjoy, sits down with Bryan Bast, VP of Operations at Lafayette Credit Union, to explore how credit unions can thrive amid growing competition from big banks and fintechs. From turning member feedback into action and building “sticky” products like checking and direct deposit, to integrating the right fintech partners and engaging Gen Z, Bryan shares a practical playbook for sustainable, mission-led growth.

‍Recorded live at Bankjoy’s Elevate event in Nashville.